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Nearly One-Fifth of Yelp Restaurant Reviews Are Phony, Shows Study

– 1 day ago @ webpronews.com: Earlier this month it was reported that business review website Yelp had sued an individual who won against the company in small claims court. Julian McMillian, a San Diego lawyer, had sued Yelp over an ad deal. Yelp is now …

– 1 week ago @ buzzfeed.com: McMillan argues the lawsuit has “no merit,” and that it’s in retaliation for him taking the company to small claims court earlier this year over an advertising dispute, in which he claims Yelp treats non-advertising companies differently. “They’re an …

– 15 hours ago @ utsandiego.com: This spring, San Diego bankruptcy attorney Julian McMillan took a jab at Yelp, a well-known website where customers post anonymous reviews of businesses. McMillan won a $2,700 small-claims court case against Yelp over an advertising contract dispute.

– 22 hours ago @ eater.com: New York has cracked down on fake Yelp reviews, and new research from Harvard Business School suggests that such vigilance might be necessary. According to a study (pdf) titled “Fake It Till You Make It,” nearly 16% of all Yelp restaurant reviews in …

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Mystic Maggie

All of the Mystic Maggie Posts are RSS Reader Feeds from around the web. All copyright remains with the original publisher. No copyright is claimed or intended. Where supplied, links back to the original article are included.

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