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Yelp! Fake online review generators face huge fines in NY crackdown

– 2 days ago @ origin-www.businessweek.com: In a growing movement against phony Web endorsements, New York State charged 19 companies with “astroturfing”—writing or commissioning fake online reviews

– 4 days ago @ gothamist.com: Anyone who has ever wound up with a crappy meal or mysteriously shredded dry cleaning knows that to rely on Yelp is to play with fire. It’s one thing, after all, to trust the General Public’s palate when it comes to selecting a decent steak house—it’s …

– 3 days ago @ consumerist.com: New York’s Attorney General Eric T. Schneiderman offered up a doozy of an accomplishment yesterday, revealing that 19 companies had agreed to pay fines for writing fake online reviews for their businesses, and will be shelling out more than $350,000 in …

– 4 days ago @ businessinsider.com: By 2014, one out of every ten online product reviews will be “fake,” posted by people who have been secretly paid to write them, says market research firm Gartner. It’s called “astroturfing” and New York State Attorney General Eric Schneiderman has …

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Mystic Maggie

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