page contents

«

»

Print this Post

Yelp’s New Wordmap Helps You Avoid Hipsters

Yelp announced a new feature called “Wordmap” that allows users to search cities by keyword so they can discover (or avoid) certain areas they live in or would like to visit. This heatmap works by extracting keyword density of Yelp reviews all over a city, and the patterns in the maps are pretty entertaining, at the very least.

Yelp, first, I want to thank you for allowing me to identify the hipster areas of cities I visit ahead of time. I can’t tell you how much trouble that’s going to save me. I checked the validity of the information against L.A.’s hipster mecca, and yep, it’s accurate:

yelp-hipster-la

You can also cross-reference the hipster area with the “PBR” search, just to verify where the largestconcentration of hipsters will be at any given time in the neighborhood:

yelp-pbr-la

And here’s yet another area I can avoid, thanks to Yelp:

yelp-frat-la

While I’m not usually lookingfor a hangover, it’s good to know that if I want one, I can find fellow binge drinkers in the following areas in L.A.:

yelp-hangover-la

Yelp even caters to bacon lovers:

yelp-bacon-la

All in all, the new Yelp Wordmap is a really useful tool for identifying the areas of a city I want to stay away from, and some I’d like to see more of.

What do you think about Wordmap?


2013 ClickZ Awards: Digital Marketing Hall of Fame
Do you know a marketing visionary?
ClickZ will be honoring 10 thought leaders for their achievements and contributions to the online marketing industry. Shine a spotlight on those whose work has earned them exceptional repute. Call for entries ends Monday, July 22. Submit Your Nomination »

(186)

About the author

Mystic Maggie

All of the Mystic Maggie Posts are RSS Reader Feeds from around the web. All copyright remains with the original publisher. No copyright is claimed or intended. Where supplied, links back to the original article are included.

Permanent link to this article: http://yelp-sucks.com/yelps-new-wordmap-helps-you-avoid-hipsters.html


Powered by WordPress Lab
Powered by Yahoo! Answers