HARTFORD, Conn. - Online product reviews can help or hurt a business. They can also steer consumers in the wrong direction, especially when the review is fake. The Better Business Bureau, Consumer Reports and even the Federal
The results of the study, which looked at 712 reviews of 455 doctors in four large urban areas (Chicago, New York, Atlanta and San Francisco) surprised the researchers, based at the University of California, San
From a great candid review by Raymond Fong: Maybe you know and maybe you don’t… but Yelp (a local search and reviews online service) offers paid advertising for businesses called the “Yelp Sponsorship Program“. To sum it