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Posted inOnline Reviews Top News Yelp

Are Consumer Reviews Trustworthy and Reliable?

Looking for a good restaurant? Maybe a contractor to build a fence for you? Many of us do some research before hiring anyone or buying just about anything, and more often than not we find reviews, ratings, and recommendations from other buyers. But how much can you rely on consumer reviews? Online Reviews Some websites,…
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Posted inOnline Reviews Reviews Top News

How to spot a fake review: you’re probably worse at it than you realize

Survey results suggest about three-quarters of the population trust online reviews at least a moderate amount. www.shutterstock.com Adrian R. Camilleri, University of Technology Sydney Ever relied on an online review to make a purchasing decision? How do you know it was actually genuine? Consumer reviews can be hugely influential, so it’s hardly surprising there’s a…