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comScore Announces U.S. Launch of Media Metrix® Multi-Platform to Deliver Unified View of Desktop, Smartphone and …
RESTON, Va., March 25, 2013 /PRNewswire/ -- comScore, Inc. (SCOR), a leader in measuring the digital world, today announced the official U.S. launch of Media Metrix® Multi-Platform, the next generation of digital audience measurement and media planning. Building on Media Metrix®, Mobile Metrix® and Video Metrix® from comScore's Audience Analytics suite, this first-of-its-kind product – originally…