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Yelp released a new tool on Monday that helps small businesses estimate how much revenue they make through the review site. The tool, called the Revenue Estimator, lets local businesses track the number of customer leads from their Yelp profile and provides an estimate for how much revenue the merchant generated from those leads, based…

Yelp announced the launch of a new “revenue estimator” tool, which lets local businesses compare their Yelp-driven business to the national average as found in a recent Boston Consulting Group study. According to that study, local businesses with free Yelp accounts saw $8,000 in annual revenue from Yelp. For advertisers, it was $23,000. This new…

A roundup of today’s big stories in hyperlocal content, commerce, and technology. Yelp Announces A New ‘Revenue Estimator’ For Small Businesses (TechCrunch) Yelp is announcing a new feature intended to highlight and quantify the value that the listing and review site provides for small businesses. The feature separates customer leads from page views — those leads…