Tell Your Yelp Story
Posted inYelp Yelp Commentary

Tell Your Yelp Story

It’s time to share your story… stories will be chosen from the comments below to be profiled on the site with the truth of how Yelp has done you wrong.If you really want to help, read through the comments and thumbs up or down the stories to help the media select the best stories to…
5 Ways To Improve Your Brand Reputation
Posted inYelp

5 Ways To Improve Your Brand Reputation

A consumer will always consider brand reputation when deciding what company to use to satisfy their needs. If your brand does not have a positive reputation, you will consistently lose out to the competition which can be frustrating. Additionally, it can be hard to change public perception once you have developed a negative reputation, which…
Legally Remove Negative Reviews with New AI Tool
Posted inYelp

Legally Remove Negative Reviews with New AI Tool

They say it can't be done! But Curtis Boyd has been doing it manually for over a decade, working with amazing attorney's and documenting along the way exactly what works and why. Now his company, Objection.co, can take the work out of disputing negative reviews and with a few clicks, clean up your reputation. Check…
Deepfakes – the bot made me do it
Posted inNews From Around The Web

Deepfakes – the bot made me do it

As deepfakes become indistinguishable from reality and the potential for the misuse of synthetic content is virtually endless, what can you do to avoid falling victim to deepfake fraud? A deepfake rendition of a loved one saying they’ve been kidnapped paints a grim picture of what future deepfakes – specially constructed videos from real data…
IISerpent: Malware‑driven SEO fraud as a service
Posted inTop News

IISerpent: Malware‑driven SEO fraud as a service

The last in our series on IIS threats introduces a malicious IIS extension used to manipulate page rankings for third-party websites ESET researchers have discovered and analyzed a previously undocumented server-side trojan that manipulates search engine results by hijacking the reputation of the websites it compromises. We named the trojan IISerpent to highlight its two…
The Seven Deadly Sins of Customer Service
Posted inSmall Business Resources

The Seven Deadly Sins of Customer Service

There's an art and science to Customer Service and neutralizing customers who may leave negative reviews. Avoiding these seven deadly sins is a good place to start! Detachment Everyone likes a little bit of concern and a show of interest, and this is why customer service should never appear to be disinterested in a client's…
Handling Customer Complaints
Posted inSmall Business Resources

Handling Customer Complaints

Customer complaints are generally difficult for small businesses to handle. Where the staff is small and there is a lot of direct personal contact with the customer, any customer complaint tends to be taken personally and causes frustration and disappointment for the staff. So what is the way out? The crucial first step to handling…
The Art of Customer Follow-up
Posted inSmall Business Resources

The Art of Customer Follow-up

One of the most important factors of Customer Management in business is building up of customer loyalty through follow-up. This field is increasingly gaining prominence since companies now recognize the importance of customer retention, which in turn, leads to new customers. This type of marketing, which relies more on turning first-time buyers into loyal future…