Yelp's CEO Jeremy Stoppleman Had One Thing Right
Posted inOutsmarting Yelp

Yelp's CEO Jeremy Stoppleman Had One Thing Right

In 2008 Yelp first did a massive clean sweep, claiming to delete spammers accounts. I got swept up in the mess. I'm not a spammer. I never wrote a review for a product or service I didn't use. And every review I received for my business was from a very well satisfied client. But the…
Buying Better Yelp Results
Posted inOutsmarting Yelp Yelp Commentary

Buying Better Yelp Results

If you're a Yelp business owner, no doubt you saw the Important Message that went out today from Yelp talking about "reputation management" and how you can't buy results on Yelp. That is TRUE! You can't pay for Yelp advertising to remove bad reviews, you can't bribe them to take down negative reviews, you can't…
Posted inOutsmarting Yelp

Exposing Filtered Reviews on Yelp

Want to get your Yelp visitors to see all your reviews? Inspire them to go look at your filtered reviews by putting this graphic up on your business page! You want to put this on your Yelp Business Page?  Simply right-click on the photo, then click save-as, and select where you want to save it…
Interviewing Lawyers Familiar with Yelp
Posted inOutsmarting Yelp Yelp Lawsuit Yelp Sucks

Interviewing Lawyers Familiar with Yelp

McMillan Law Group defeats Yelp, Inc. by JULIAN on MAY 9, 2013 In a recent small claims court case in San Diego, CA, the McMillan Law Group (MLG) achieved a monumental victory against Yelp, Inc. MLG had been coerced into entering into an advertising contract with the internet giant who promised results. The judge in the case agreed that…
Protecting Yourself Against Yelp and Other Online Review Sites
Posted inOutsmarting Yelp

Protecting Yourself Against Yelp and Other Online Review Sites

[youtube Luxt1EgePRk] Online, Reputation is everything! A wise man once said, “Steal my money and I can earn more but let no man steal my good name.” In today’s world where anyone or anything can be easily “Googled”, hard earned success can be wiped out overnight if companies fail to actively manage their reputation. After…
Outsmarting Bad Reviews on Yelp!
Posted inOutsmarting Yelp Presentations

Outsmarting Bad Reviews on Yelp!

Yelp has a secret! It isn't so much that they get traffic but that they use search engine optimization to get traffic and THAT is people find you on Yelp. When you let Yelp be your only search engine listing, you give them complete power to wipe you out. To make your mark you have…