The Value of a Yelp Elite to your Business
Posted inFeatured Outsmarting Yelp Yelp Sucks

The Value of a Yelp Elite to your Business

https://www.youtube.com/watch?v=nJQ7E92twUI While Elite Pete does look a lot like a few Elites I know, the power they wield should never be underestimated.  By pissing off just one Elite, Red Spaghetti Tattoo ceased to exist. Thier phone stopped ringing, all their good reviews were instantly filtered, just as her threats suggested they would be. Doesn't matter…
Posted inOnline Reviews Trust Yelp Sucks

How Trusted Is Your Business

When searching for our next meal, purchase, service, etc., it is common for us to resort to simply Googling whatever resource it is that we need. The results seem intuitive; the highest links are the most reliable (I admit I don’t even venture past the first page). But how exactly are these particular businesses promoted…
Posted inOutsmarting Yelp Small Business Resources

Get Help With Yelp

Our community has thousands of business owners, most of whom hate Yelp and have been victimized by their business practices and refusal to acknowledge the damage their site has unfairly done to many. BUT, I personally know of dozens of folks who use Yelp well and transform it into a profit center. Let's just call…
Posted inYelp Lawsuit

That negative online comment could get you sued

SPRINGFIELD, Mo. -- Be careful what you say online; it could get you sued!  That's happening to a woman in Virginia after she wrote a negative comment on a business. Jane Perez aired her complaints on contractor Christopher Dietz on Yelp and Angie's List.  Now Dietz is coming after her.  He sued Perez for $750,000…
What if Yelp Were Real Life?
Posted inOutsmarting Yelp Yelp Sucks

What if Yelp Were Real Life?

An interesting idea, taking how Yelp behaves online and doing it in the real world. Even though there are differences between online and the real world, there are still rules of society, and pretty obvious right and wrong. This video does it brilliantly! [embedplusvideo editlink="http://bit.ly/1ua76Tp" standard="http://www.youtube.com/v/fYpmJHlXuVc?fs=1" vars="ytid=fYpmJHlXuVc&width=450&height=283&start=&stop=&rs=w&hd=0&autoplay=0&react=1&chapters=&notes=" id="ep6829" /]
Posted inNews From Around The Web

Complaints, Defamation Cannot Go Ignored by Businesses

For businesses and brands, it is all too easy to put online reputation management on the backburner—but doing so can result in significant damage to the brand's integrity. Such is the thesis of a recent article in Forbes, which underscores the important role of online reputation management in today's increasingly digital world. The Forbes article…